Twitter Updates

The Businesses I Can Help

I wrote recently about the businesses I can’t help, so I thought it was only fair to write about whom I can help.  It’s tempting to write this as a sales pitch, but I’ll resist temptation and try to be more objective instead. My strap line is that I help small businesses who want to [...]

Is Your Business A Bit Boring?

This week I’ve been helping people with boring businesses. That is, the businesses themselves aren’t boring, nor are the people who run them, but the businesses look just the same as their competitors, and there’s nothing to make someone want to buy from them or even notice them.  Any differentiation has just [...]

What not to do at networking events

I’m a big fan of networking to build your business.  I’ve written about how to get started with networking, what to expect when you go to a networking group, and here’s a list of which business networking groups to go along to in Brighton.

So here I want to go over a few [...]

How many 16p’s does it take to make a difference

Once upon a time, coffee was just a warm beige liquid, maybe with some undissolved granules of Gold Blend on the top.  Then we went all New York, and discovered cappuccino, latte and the delights of the caffeine high.  There was suddenly a rash of coffee shops across the UK, with leather armchairs and noisy [...]

Why spam doesn’t work

The other day I got an email (along with 76 other people who had signed up to the Brighton and Hove Council “Buy Local” Campaign) asking me to do something.  Unfortunately, the guy who sent it out just put all 77 email addresses in the “To” line, which meant that all of our email addresses [...]