Getting a clear view of the environment will mean that you can make the right choices. And making the right decisions will lead to big savings in both time and money. Taking an hour out to do our simple planning exercise could mean the difference between your business being a great success or failing.
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Learning Consultancy PartnershipJulia Chanteray has been working with Claire Walsh of Learning Consultancy Partnership on a grand marketing strategy. LCP are experts in management development and executive coaching. Although this is a very crowded market place, with Julia’s help, Claire has been able to show people the unique selling points of LCP – bespoke programmes of leadership development, based on a fantastic understanding of how training for managers can really help an organisation to grow and develop. Claire said “Whenever I meet with Julia I feel inspired and reactivated. She has some fantastic marketing ideas, and knows what doesn’t work, saving me time and money. Since we started I’ve been able to get senior staff onto my courses, and the sales “conveyor belt” is filling up nicely.” Tiger EnterpriseDan Hill from Tiger Enterprise knew that he had a great idea which could grow and grow, and, wisely, he knew that he needed help to build the business up. Tiger Enterprise takes surplus building materials from the big house builders, and resells them to the public and to small building companies, at a discounted price. 25% of the UK’s carbon footprint comes from the construction industry and about 30% of building materials are wasted, so you can easily see how Tiger Enterprise is helping the environment. Julia Chanteray has been working with Tiger Enterprise to build the business up so they can save even more materials. She has developed a clear business plan, and is helping Tiger to find investors at the moment. Julia is also supporting Dan to develop the business, with finding new sites, getting some great PR, and working with the local authorities. PreloadedPreloaded are an award winning digital creative consultancy, specialising in wonderful games, virals and interactive websites. They’re so highly rated in their industry that they don’t have enough shelf space for all their awards. Paul Canty said: “Working with Julia has meant that all the directors have been able to agree on how we move the business forward, and concentrate on what’s really important for the business. We meet with Julia every two weeks and every time she challenges our thinking and makes us realise what the priorities really are.” David Maslen Estate AgentsMaslen Estate Agents is one of the leading independent estate agents in Brighton, and is growing fast, with a new office opening in Fiveways at the end of 2007, and further expansion planned for 2008. Julia Chanteray has been working with Managing Director and founder David Maslen as he grows the company. David Maslen said:
Brighton and Hove LGBT SwitchboardAfter changing it’s name, Switchboard knew that they needed to look carefully at their marketing. Julia Chanteray volunteered some of her time through the Brighton Community Partnership Prohelp programme to help Switchboard to bring their marketing up to date. Natalie Woods, Manager, Brighton and Hove LGBT Switchboard. |
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La Vida BoutiqueLa Vida Boutique in Horsham sells beautiful clothes for women. Donna Camera, came to Julia Chanteray when she wanted her support to expand the business. Since then, they’ve been working together to develop La Vida’s marketing, including a new email newsletter, improved promotions and a PR strategy. Donna says: “Working with Julia has been great because she sees all the areas where La Vida needs to develop. She’s helped to plan out the next shops, looked at staff development and training, and really helped out with the marketing. She has also been hugely supportive throughout all the challenges over the last year, and having someone on your side who really understands the business has made a big difference.” |
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Unique To...Sue Korman runs Unique To… a wonderful website that showcases the independent, specialist retailers of Brighton and Hove. Sue has worked with The Joy of Business to find the best way of realising her vision of making Unique To into a grown up business that provides a really useful service and campaigns to keep the spotlight on local choice. Sue says: ”Working with Julia has been great. She has helped me to prioritise in what I need to do, and has helped me to set pricing, market the business, and to feel more confident about the campaign’s potential. It’s fantastic have someone on my side who really believes in what I’m doing. As Julia works with a number of independent retailers in Brighton, I’ve been really impressed with how she knows her stuff.” |
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Toby BoyleToby Boyle manages a number of bands for corporate and party functions. He’s been working with Julia Chanteray at The Joy of Business to improve the way that he markets the bands, plus how to successfully launch some of his ideas for new bands. Toby said: “It’s been incredibly useful to have someone to talk to about what needs to happen with my business. Julia has given me some great advice about marketing, and has helped me to focus on what I need to do to make a real success out of this.”
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White Hat MediaWhite Hat Media is a professional web design agency that specialises in SEO services and online marketing. White Hat has been working with Julia Chanteray for the past year, as it has faced several challenges as it grows rapidly. Managing Director Jeremy Spiller says: Since working with Julia, White Hat has more than doubled the number of staff in the company, increased turnover by more than 300%, and won even more awards for their work. They are set to expand further over the coming year, with some exciting new developments in the pipeline. |
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Andrew ChapmanAndrew Chapman runs Chapman Design, a graphic design studio in Brighton. Andrew wanted to expand his business, but wasn’t sure of the best route to take and wanted to avoid risking the successful practice he had already built up. Andrew says:
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