I meet lots of interesting people on my business travels.  The “who” section of the blog is all about people we can learn from, people who are behind the latest interesting trends and people who do things differently.

The Science of Marketing

I’ve been avidly reading Dan Zarrella’s book, The Science of Marketing recently. I really like what Dan’s done here, he’s…

One Hundred Energy Points

One of my business advice clients came out with this phrase recently. We were talking about what the most effective…

How Nixon McInnes Sold Me A Ticket

I’m always looking out for good examples of marketing which I can share and steal for my clients. Here’s one from today. Last week, Will McInnes started hinting on Twitter about his company doing a new event.