I’m running a one off workshop on 25th July 2017 on how to build your networking system. It’s going to be great, and if you can get to Brighton that afternoon, you should definitely come along.
Your networking system
This workshop is for people who have done some business networking. It’s for you if you’ve already been to some events, but you’re not yet seeing the results of spending your time and money going to these events. The workshop is all about getting organised with your networking, so that it works for you and actually brings you some new customers and referrals. Which is what we all want from networking, right?
What we’ll be working on
This workshop is designed to help you make the most of your networking, by having a networking system, so it delivers results for you. Many people start going to networking events and either hate the experience, or enjoy it, but don’t get any business through it. The workshop will give you some great, actionable tips on how to avoid networking events being overwhelming, or feeling that you don’t really fit in. So you enjoy them more.
And, I’ll take you through a simple networking system, so that instead of meeting a bunch of random people for breakfast, you’ll have a system for how to follow up, how to ask for referrals and how to get people to understand what you do, and who you want to meet.
Why is it useful to have a networking system?
Most of the time when you’re at a networking event, you won’t meet someone who says “God, I really need someone like you, can we talk about working together.” That can happen, but not that often. I think it’s happened to me about half a dozen times in the 15 years or so I’ve been building my business through networking.
The rest of the time, you’ll either meet someone that you think could do with whatever it is that you sell, or someone who knows some other people who might. This workshop will help you to know exactly what to do with each of these scenarios, how to nurture a relationship with someone who is a prospective client, and how to make the most of someone who can recommend you to other people.
You’ll come away with your own plan for a networking system you can put into action at the next networking event you go to.
What we’ll cover in the workshop
We’ll be looking at:
- How to make new friends at networking events
- How to get people to understand what you sell, and who you’d like them to recommend you to
- The best ways to follow up with the people you meet
- Who you should put effort into, and who not to bother with (in the nicest possible way)
- How to build great habits around this networking system, so you get a constant stream of referrals and new customers
Who should come along
You should come to this workshop if you’d like to get more customers through networking. This is especially true if you sell higher value services (such as coaching, IT support, accountancy, legal, or other professional services)
You should definitely come along if you’ve been given a particular networking group to go to by your boss, and you want to make a name for yourself within your firm by bringing in a steady stream of new clients.
You should definitely come if your business is relatively new and you’ve got room for a few juicy customers.
And if you’re a charity and want to get more donations, volunteers and in kind giving from businesses, this will be a great workshop to attend.
The workshop will not be for you if you primarily sell products online, work in retail, or do property development. You’re probably going to networking events to meet other business owners who will support you and who you can learn from, which is great, but this workshop will be all about getting new customers through networking.
How to book your place
This is another workshop I’m doing through Brighton and Hove Chamber of Commerce, so it’s at a heavily discounted rate. In fact, I won’t be getting paid at all, but it’s good to support the Chamber and maybe I’ll get a client or three by doing the workshop.
Places cost £44 for Chamber members and £54 for non-member. You can book your place here…