Sometimes your customers aren’t on your doorstep or they’re difficult to reach. If you’re selling to corporates, or in a specialised area, you need an in depth strategy. And even if you are building up a good network around you, you still need to be able to target the right people. So here are some ideas on how to do that.
Many of the businesses I mentor started off as a passion for something. Even if you have the most amazing product/service every, you need to be sure that other people share your enthusiasm.
I work a lot with business owners on giving shares and equity away to other people coming into the business. It’s a…
I’m a big fan of networking to build your business. I’ve written about how to get started with networking, what…
This week I’ve been helping people with boring businesses. The businesses themselves aren’t boring, nor are the people who run…
Although I advise many different types of businesses, there are several issues which my business advice clients experience time and…
Since the recession began, I’ve seen an increase in the number of business phoenixes. A phoenix happens when a business closes down one day, and then opens the next day as a completely new company, but with the same staff, directors and customers.
The Joy of Business
