3 problems about pricing
Here are three problems your business might have if you haven’t got your price to what I call your pricing…
What is your sweet spot price?
There’s a certain sweet spot in pricing That point where your price feels okay, where it’s doable for your customers,…
How to feel good about charging more
Most people have some difficulty in charging more money for what they sell. The most common reason for this is…
The Tesco Test
The Tesco test is a quick but useful test of your pricing strategy. It involves working out if you are…
How to immediately free up (some of) your time
When you’re running a business, your time is your most limited resource. Usually, this is even more limited than money…
How Mark Vaesen put up his prices
This is a guest blog by Mark Vaesen from Tomango I’ll always remember the first time I decided to…
How to get testimonials
Here’s how to get testimonials from your customers – and how to use them on your website and in your…
Products business model
I’ve called this the products business model, but there are so many different ways of selling products, you’ll have to…
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