Business mentoring

Over the last seventeen years, I have been a business mentor for hundreds of businesses in Brighton, Sussex, London and across the UK.

As a successful business owner myself, I know the challenges that smaller businesses face.

Running your own business can be exciting, frustrating, and nerve-racking.  But, watching something you’ve built become successful is one of the most fulfilling and exciting things you can do in life.

That’s why I called my business mentoring The Joy of Business. If you’re looking to take your company to next level I can help.

What can a business mentor do for your business?

knowledge + support = success

A great business mentor is on your side, helping you to develop a clear plan to move your business forward. You need someone with experience, great listening skills, and deep knowledge of what it takes to grow a successful company.

Could your business do better with a mentor?

A business mentor is all about helping you get the most out of your business. Sometimes you need someone on your side with fresh ideas and who can keep you going when the going gets tough.

I’ll look into all aspects of your business and work with you to develop your goals and help you stick to them.

Clients tell me I help them with:

  • Getting to grips with the right strategy for their business
  • Marketing tactics which really work and bring in the clients
  • Evaluating options for moving the business forward, and being clear about what to do next
  • Planning how to grow a business, and doing the right things, in the right order

Most of all though, my clients tell me that they appreciate two main things about working with me as their business mentor.

Firstly, they make more money and get to where they want to be faster.  And secondly, they feel more confident about moving forward because they have someone on their side who has done this before, knows the tricks and can be trusted to give honest advice based on years of experience. Read for yourself what clients say about me.

What are the different types of business mentor?

There are two main types of business mentors.

Firstly, there’s the business mentor who does this for free as their way of supporting other people. They’re often retired or are successful business people who want to give something back by mentoring young people, for example through the Princes Trust who facilitate business mentors in the UK.

This is great, if you don’t have much budget and want some support to keep you on track.

The second kind of business mentor is someone like me who does this as their profession and business. You’d expect someone who has run a business and has extensive experience of being a mentor for all kinds of businesses. Someone who is able to do much more than just listen and be a sounding board for your ideas for the business.

If you’re looking for the second type of business mentor, a person who can challenge your thinking, come up with new ideas to try and help you to develop a clear business strategy, you need the second kind of business mentor.

This kind of business mentor will have a proven methodology for how they help your business to move forward faster. And a proven track record of working with other businesses.



Of course, the other difference between the two types of business mentors is cost. The first kind is usually a volunteer, so you don’t usually have to pay for their services. And the second kind costs money.

How does business mentoring work?

Different business mentors work in different ways. If you’re working with a volunteer mentor, you’d probably see them for a coffee for an hour every month and have a chat about your business and how you’re getting on.

Other business mentors will come into your business for a couple of days at a time, and run extensive workshops, consult with senior staff and organise strategy days. This is more of a corporate approach, suitable for businesses with a few hundred employees.

As I specialise in working with business owners with less than 30 employees, I prefer to free up as much time as possible for the owner to get into action and work on their business, so my process is much simpler.

We get together twice a month, face to face if you’re in Brighton, online using Zoom if you’re in London or other parts of the UK.

business coach


In between meetings, we keep the process going by email and phone. If there’s something urgent or ongoing, we might have some catch-up Zoom sessions between our main meetings. Expect to spend at least 4 hours a month speaking to me, and at least another 4 hours a month working on the priority actions we agree on during our meeting.

This video shows how my business mentoring works in practice

How much does a UK business mentor cost?

I charge on a sliding scale between £700 and £1200 per month for business mentoring, depending on the kind of business you’re running, what stage you’re at and how much more money I think you’re likely to make as a result of working with me.

The fee for a business mentor should, I think, be linked to the return on that investment you’ll get in the long run, which is why I have this sliding scale.

I regularly see clients who have recouped that investment in the first couple of months of working with me as their business mentor.

And of course, getting your strategy, marketing and pricing right now means that your business is set to give you increased profits for years after you finish working with me.

Will working with my business mentor make me more profitable?

A business mentor will help you to get your business in shape so you can make more money. That’s simple – you make an investment of time and money, and you expect your business to become more profitable.

Those profits should come from increased sales because your business mentor has helped you to get your marketing right, be able to set the right prices and bring in more customers.

For companies that sell products, your business mentor will be able to help you focus on your gross margin, and that will help you become more profitable too.

business coach brighton


Business mentoring should also help your business become more profitable because you’re more efficient and effective.

Your business mentor will work with you in areas like personal productivity, simple automation for your business, and prioritising your time to spend on the areas which will make the most difference to your business.

What are the other ways a business mentor will help my business?

You’re looking for two kinds of results – financial results plus making you feel more confident and that you enjoy your business more.

I call my work “helping people to make more money and have more fun”

When you feel that you are in control of your business and you have a clear plan of action that you totally believe in, you can start to enjoy running your company more. And when you add in seeing those financial results, running a business becomes a joyful creative enterprise, instead of a hard slog.


Sounds good - what do I do now?
Let's get together for a chat. We can have a coffee and cake if you're in Brighton, or we can talk online if you're in London or further afield.
Get in touch with me

Keep in touch

You might be reading all of this and thinking “yes, that sounds good, but I’m not quite ready yet.” That’s fine, although it’s also fine to book in for a chat even if you’re not totally sure business mentoring is right for you at the moment.

There’s tons of advice on running a successful business on the site here, and I send out exclusive content by email every week with tips, ideas and inspiration to help you build your business. Here’s how to get your hands on that…

Guide to choosing the right business coach

Here's a guide to choosing the right business coach/mentor or advisor for you. You can download it here, and I'll send you a few emails to follow up with some advice for growing your business.
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