Will you hold my spider for me? And other powerful sales phrases using the evoking freedom technique
You’re walking up the road in town when you’re approached by a pleasant looking young man outside the Post Office…
How
The “how” section of my blog is full of delicious and useful tips on how to run a successful business, all gleaned from my experience of running my own businesses, and the hundreds of different companies I’ve helped to grow over the years. Get stuck in…
How to protect your business from going bust because of Brexit
No one knows what’s happening. No one understands Brexit anyway. But there are ways to protect your business from the…
Productised services – the alternative to being a consultant
Productised services (or productised consultancy) is a replacement for traditional consulting. It’s the opposite of the billable hours model but doesn’t…
How small businesses can create a good workplace culture
This is a guest blog by Vanessa O’Shea from CultureShapers. Vanessa has just published her book Shaping Your Workplace Culture, so…
The best marketing books (advanced version)
One of my clients asked me for some recommendations for advanced marketing books during one of our business advice sessions,…
The lessons learned technique
Many years ago, I was part of a lovely fast-growing tech company worth millions. Then I was fired, unemployed and…
How to get better at what you do
To get to the point where you’re sure you’re good enough to charge more money, you might need to get…
Tips for using Zoom for meetings and conference calls
As an online business advisor, I use Zoom a lot. And because we’re also a virtual team (I’m in Brighton…
