How

The “how” section of my blog is full of delicious and useful tips on how to run a successful business, all gleaned from my experience of running my own businesses, and the hundreds of different companies I’ve helped to grow over the years.  Get stuck in…

  • Changes to LinkedIn

    I just got word of some big changes to LinkedIn. These changes which will affect any of us who use LinkedIn for business development.  For a lot of my business mentoring clients, this is going to be a big deal, and will make it more difficult to use LinkedIn as part of your sales process […]

  • How to write your automated email series

    My automated email series makes me happy. One of the most useful and effective marketing things you can do is email marketing. You probably know that already. But, if you’re like me, and lots of my business mentoring clients, you don’t send out emails as often as you should. When you’re running a small business, […]

  • How to recognise if your business might be failing

    Many people come to see me when they’re worried that their business might be failing. One of the tricks of my trade as a business mentor is to recognise when the business is actually failing, and can’t be revived, and when it just need some TLC. The TLC might consist of working on an entirely […]

  • How to have a hot elevator pitch

    Here’s my guide to developing a really hot elevator pitch that you can use to introduce yourself at business networking events, and make sure that the people you meet understand what you do and remember you. Your elevator pitch is your little introduction when someone asks you “what do you do?” at a networking event. […]

  • Other thoughts on employee benefits

    I got some good responses from my blog about how to deal with the recruitment crisis for small businesses, and that made me think about some of the other things that small businesses can offer to attract great employees, and keep the ones you’ve got. Here’s the first batch of employee benefits: Free healthy snacks […]

  • The recruitment crisis for small businesses

    There is a recruitment crisis for small businesses in the UK today. This recruitment crisis is making it more difficult for small businesses to attract good staff – and to keep them.The number of people employed is at a 10-year-high while I’m writing this (March 2016), and the number of unfilled job vacancies is currently […]

  • Why people unsubscribing from your email list is a good idea

    Sometimes, people unsubscribing from your email list is a good idea. If you’ve been doing some email marketing, one of the things that you’ll be looking at a lot will be the number of people subscribed to your list. More is better, yes? Or no? When somebody unsubscribes, it can feel kind of weird, like you’ve […]

  • Don’t forget to pay yourself before dividend tax

    A very quick update on the new dividend tax here, as it’s near the end of the financial year. If you’re running your business through a UK limited company, and you haven’t yet paid yourself the maximum amount of dividends you can take in a year without paying income tax, you might want to think […]

  • Email marketing workshop

    These are the notes from the email marketing workshop session on 1 March 2016. Thanks for coming along I hope you got a lot out of the session. If you’re reading this because you stumbled across it on the website, that’s absolutely fine and I hope you get lots out of my rules of email […]

  • The recurring income business model

    Here’s the recurring income business model to add to the prostitute model and the project based model I’ve already talked about. The recurring income model.  It’s my hero. What do I mean by recurring income business model? One of the things that I look for when I’m helping people to either set up a new business […]